Increasing Leads Through Digital Marketing, Email and Social Media
All dates for this event occur in the past.
Successful marketing for manufacturing and business-to-business requires a customized approach. Learn how to build a successful marketing program with tips on digital marketing, email lead generation campaigns and social media. Nancy will share a case study that generated millions in sales leads and revenue.
You will take away:
- How to leverage digital content across social media and other platforms
- Elements of a successful lead gen program
- Tips for creating an editorial calendar
Speaker: Nancy Bohman, Business-to-Business Marketing Expert
Nancy Bohman, CEO and Founder of Bohman Marketing & Communications, brings a strategic approach to business that starts with understanding her client's customers and prospects. Her clients include fast-growing Inc. 5000 companies to B2B technology, manufacturing and non-profit firms. She and her team develop strategic marketing plans, branding and messaging as well as digital marketing content and lead generation program for ultimate revenue growth.
Nancy serves as a Business Advisor for a Rev1 start-up firm, and has served on numerous other Business Advisory Boards. She is passionate about helping businesses grow and giving back to the community. She has served as Chair of the Board for United Way of Delaware County, Co-founder of the Women's Leadership Network, and loves volunteering as a 'Big Sister'.